Privacy Policy

Last updated: 24 May 2026

This Privacy Policy explains how Matter Solutions Pty Ltd (“we“, “us“, or “SEO Sandwich“) collects, uses, stores, and protects your personal information when you use the SEO Sandwich website (seosandwich.com.au) or place an order with us.

We comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

1. What we collect

When you place an order or enquire through our website, we may collect:

Your name, business name, email address, and phone number.
Your website URL, industry, target audience, and content brief responses.
Files you upload to us as part of a brief (brand guidelines, content examples).
Payment information (collected and processed by Airwallex; we do not store full card details).
Order history, communications with us, and feedback you provide.
Analytics data (pages visited, referrer, browser type) via Google Analytics.

2. How we use it

We use your personal information to:

Deliver the SEO content services you have ordered.
Communicate with you about your order, brief, drafts, and kickoff calls.
Process your payment and send you receipts and invoices.
Send you transactional updates about the project.
Improve our service, our website, and our content.
Comply with our legal and tax obligations.

3. Marketing

We do not send marketing emails unless you have explicitly opted in. If you do opt in, you can unsubscribe at any time using the link in any marketing email we send.

4. Who we share with

We do not sell your personal information. We share it only with the following parties, and only as needed to deliver the service:

Airwallex (Airwallex, Inc.), to process payments.
Google, to provide Google Analytics and Google Workspace email/calendar services.
Our content writers and editors, who are contractually bound to keep your information confidential.
The Australian Taxation Office and other regulators, where required by law.

5. Where we store it

Our website is hosted in Australia. Some of our service providers (such as Airwallex and Google) store data overseas. We take reasonable steps to ensure that overseas providers handle your information in line with the Australian Privacy Principles.

6. How long we keep it

We keep your personal information for as long as needed to deliver the service and to meet our legal obligations (typically 7 years for financial records under Australian tax law). After that, we delete or de-identify it.

7. Your rights

Under the Privacy Act, you have the right to:

Access the personal information we hold about you.
Ask us to correct it if it is wrong.
Ask us to delete it (subject to our legal retention obligations).
Make a complaint about how we handle it.

To exercise any of these rights, reach out through the contact form. We will respond within 30 days.

8. Cookies

We use cookies for analytics (Google Analytics), to remember your cart contents (WooCommerce), and to keep you logged in to the content editor if you have an account. You can disable cookies in your browser, but some features of the site (such as checkout) may not work without them.

9. Complaints

If you are unhappy with how we have handled your personal information, please contact us first via the contact form so we can try to resolve the issue. If you are not satisfied with our response, you can lodge a complaint with the Office of the Australian Information Commissioner (OAIC).

10. Changes to this policy

We may update this policy from time to time. The current version always lives at this URL and is dated at the top.